Cannabis Kombucha, Gluten-Free Edibles: Weed Companies Jump on Wellness Trends

Companies are including hashish to smoothies or pairing it with natural dietary supplements to focus on a brand new class of shoppers.

When actually good weed is extensively obtainable, how does a enterprise persuade clients to purchase theirs? The reply is branding, and for a lot of corporations, meaning a spotlight on “wellness”.

Some hashish corporations mix the drug with numerous dietary dietary supplements and herbs – and ascribe advantages to the ensuing merchandise that aren’t essentially actual. These merchandise goal health-conscious shoppers who’re older and extra predominantly feminine than hashish’ core buyer group: younger males who need to get excessive.

– Read the whole article at News.


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