A brand new North American magnificence pageant concentrating on the hashish business has simply opened for purposes—however just for “unwed” and “natural born” females between the ages 18 to 30.
According to the official website, Miss Marijuana, or Miss MJ, is “the type of girl all the guys want, and all the girls want to be friends with” and the platform “gives you the opportunity to be the activist you’ve always dreamed of.”
Up for grabs is the crown and title of Miss Marijuana, $25,000, and a automotive—however not the branded Jeep Rubicon posted on the location, as a result of that’s simply to point out candidates what a automotive seems to be like.
If accepted, contestants will add a profile to be digitally polled by most of the people. The on-line voting will happen for six to seven weeks and the 53 ladies with the very best votes—one for every American state and one from Canada—will then proceed to the ultimate contest in Los Vegas, Nevada. The finale will embrace one “personal interview question”, and two catwalks—in a swimsuit and a night robe.
“It’ll be a fashion show, it’ll be a concert—lotta fun, I hope,” says Howard Baer, the pageant’s founder, to the Georgia Straight on the telephone.
“We have so many signed up from Canada that it looks like we may have to break it up into provinces. Originally, we were going to do it just as one, but we have over 500 from there now.”
Baer says the pageant has surpassed 5,200 contestants.
Outdated eligibility requirements
While the location says “Miss Marijuana provides an equal opportunity for any woman interested” together with fashions, skilled magnificence pageant contestants, and “non-models” aspiring to interrupt into business—the rules exclude anybody married, or gender-fluid and non-conforming.
When requested concerning the specs, Baer calls the only, or unwed, prerequisite a “normal” criterion for Miss or Ms pageants.
“The biggest reason for that is because when you’re working with married women in particular, these days it’s probably the same…we want her to be able to travel for the next year, and be at the dispensaries…events and so forth,” he says. “It’s pretty hard for a married woman to do that. She doesn’t have the freedom to do that.”
As far as contestants wanted to be “naturally born women”, Baer says that’s extra of a “personal thing”.
“In my mind…I’ve got a 14-year-old granddaughter…and the way things are, particularly with the transgenders, you’ve really don’t know what you have,” he says, trailing right into a story he just lately examine a transgender lady charged with assault within the U.Okay.
“He worked his way into women’s events, and what not. So, they sent him to jail, and in England there is a jail for transgenders specifically, and he raped two women there.”
The lady Baer is referring to is Karen White—a 52-year-old transgender lady sentenced to life for sexually assaulting two inmates in New Hall jail in Wakefield, West Yorkshire. The assaults happened in September and October of 2017 after White had been arrested on suspicion of stabbing a neighbor.
When requested how that incident associated again to his magnificence pageant, Baer stated: “I don’t want the girls to be nervous about somebody that is in their room with them. The only one that allows that now is Miss Universe. I’ve read good and bad about it. I’ve read they’re regretting it. I’ve read that they’re not. But the majority of them [pageants] are not and I want to go with what I think is the normal thing to do.”
He provides: “I don’t want to put the girls in a position that they feel uncomfortable, because there are going to be a lot of young girls there and I just don’t want to do that.”
However, when others have tried to advertise occasions solely for “women born women”, they’ve met fierce resistance from the trans group. Trans individuals have gained main victories with laws in Canada guaranteeing freedom from discrimination on the idea of gender id and gender expression.
Moreover, faculty districts have additionally launched measures to stop bullying of trans youngsters.
These outdated requirements are nothing new for magnificence competitions. In reality, they harken again to the 1930s when contestants have been requested to defend their faces for the washing go well with portion—opting both for a bag or a masks that appeared like an affordable knockoff prop from the Hannibal Lecter franchise. The intention was to attract consideration away from the face so judges might higher give attention to the ladies’s our bodies. Questions concerning the validity and relevance of those guidelines have gotten more and more poignant within the diversifying North American tradition, however with legalization Baer sees this as a chance to reinvigorate the previous rituals.
“I bought the domain eight, nine, ten years ago, or something like that. The timing wasn’t right for it. The timing is right now, so we’re doing it.”
A now-outdated press launch exhibits an try at internet hosting the pageant in 2014. When requested why it by no means got here to fruition, Baer says it didn’t get sufficient curiosity.
“Now that cannabis in the U.S. is becoming legalized, and in Canada, it’s a whole different story. We get 50, 60, 70 girls signing up every day and we’re not even promoting it other than a little bit on Facebook.”
A fast verify validates the occasion’s dismal lack of social media presence. The pageant’s Twitter page has solely garnered a pair hundred followers with seemingly no interactions, whereas the official Facebook web page has fewer than four,000 likes and followers.
Capitalizing on a legalization development
Under the identify Papa Baer Productions, Baer has a number of different companies referring to the hashish area. One is a social media platform titled MarijuanaSelfies, a polling-based web site totally populated by cellphone footage of younger, engaging, and half-naked ladies posing with weed. Users add selfies that may then be voted on for weekly money prizes. Baer additionally has a clothes line launched in 2017 referred to as Smoke 10, which is described as “the first full clothing line dedicated strictly to the cannabis industry”.
“What drew me to it [the cannabis industry] was that I started buying domains about 10 or 12 years ago, and we took some of those domains and made them into sites. And we just kept expanding,” he says. Baer clarifies that he has no private attachment to hashish, however owns almost 230 weed-related domains, together with Miss Marijuana for each nation within the Miss World pageant.
“Chile, Peru, I own all of them. If this works out, I’ll take it international in the next year or two years. It’ll become an international pageant.”
What precisely about Miss Marijuana relates hashish? Not a lot, in line with Baer.
Considering the U.S. presently operates as a puzzle of varied levels of legality, he says “the girls” don’t should admit to smoking weed and even know a lot concerning the plant to be eligible.
“A lot of the girls ask me about that. There is no use of the product in the pageant; there is no requirement of anybody. They just have to be pro-marijuana. In other words, they can’t be against it. They have to be advocates,” he says.
“We’re not going to be smoking; we’re not going to have it [pot] on-site. I don’t want the responsibility. And I don’t want the girls to feel like they have to do something they don’t want to do. It’s a name. It’s a brand name.”
While Baer says the pageant gained’t have any weed on-site, or promote its use, he did take the chance to advertise the pageant’s new CBD magnificence line, which incorporates hashish infused gummies, serums, and moisturizers. And the prize packs for each Miss MJ and the three runners-up apparently include merchandise from the highest manufacturers within the business.
“That’s [beauty products] launching in a couple of weeks. Excellent products.”